reD (research & enquiry into DESIGN)

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Much has been said about the local and global sociopolitical environment. Although one is ever eager to judge the situation we are in, we at reD felt it might be a good time for some introspection.

One would have read the Preamble to the Constitution as a child back in school. It does have some significant and salient aspects to it which might be beneficial to abide by, especially in the times of today. One may not agree in totality with what has been said, however the intent can be distilled and inculcated into our daily interactions in society. This could trigger off a chain reaction or even just remind us of the people we had sought out to be.

The best way to have something etched in your memory is through repetition. Sometimes the menial act of physically writing (as seldom as it may happen) something over and over again, helps ingrain it into our conscience and subconscience. The intent behind the repetitive writing of the Preamble is that we hope it helps us absorb and imbibe it to a deeper degree.

This is our democratic attempt at building the Preamble platform as a group – coming together to make a difference.

Being present-day practioners of design, there is a certain ease of access to the many tools of modern living – hence a handwritten note is unequivocally replaced by a ‘gadget’. In keeping with modern day methodology of construction, we intended to use a 3D printer to simply pour out and trace over a computer-generated template in concrete. Each time the Preamble is written, it is allowed to dry, before the entire process is repeated over it again and again, to gain the desired height – sort of like a child being made to practice pattern writing.

In order to make the experience shared and interactive, our intent is to have the machine-made platform on display and over the course of the exhibition days have the visitors to the gallery write out the same Preamble over a template, by using fast setting concrete filled cones. Each visitor will write to his or her capacity – a word, a sentence or even an entire paragraph. The amount of concrete that gets pushed out of the cone will vary owing to various strength capacities of the individual. The idea is that this would lead to an organic development of the table.

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reD (research & enquiry into DESIGN)

Apoorva Shroff, Ekta Parekh, Maithili Raut, Rajiv Parekh

reD (research & enquiry into DESIGN) is all about a creative process involving stimulating discussions resulting in innovative designs. The brand presents itself through designers who are constantly indulging in critically evaluating their own work and drawing inspiration from parallel creative fields to stay aesthetically motivated and challenged, to exceed client expectations as well as its own. The team collaborates with artists, sculptors, product designers, marketing, branding consultants, furniture manufacturers, structural engineers, landscape artists on a regular basis to enrich the design process and add invaluable insights into the projects that each professional brings to the table. reD prides itself in designing anything from the most miniscule hinge to the master plan for a 100-acre educational campus. The practice is multidisciplinary involving product design, interior design, architectural and urban design.


6:30 pm, 11 JAN 2019

(by invite only)


12 JAN – 16 MAR 2019

(daily 3 pm – 7:30 pm, except Sundays and Public Holidays)


STIR Gallery

2 North Drive, DLF Chattarpur Farms, New Delhi


for a guided walkthrough, write to us at:

+91 11 2680 9377/8/9, +91 7838120015