Created to help tackle the issue of waste within the design industry and helmed by co-founders Parminder Pal Singh and Harpreet Padam, CAUR is LOCO Design’s yet-to-be-launched sustainable brand. With its ethos of ‘waste made beautiful’, CAUR takes excess materials, such as leather, metals and wood, from LOCO’s manufacturing processes and crafts them into what the founders call ‘excessories’—treasured objects such as exquisite home décor items, leather goods and jewellery designs that tell unique stories, while minimising environmental impact.
The brand’s debut jewellery collection is integrated into and introduced at LOCO’s pavilion named ‘Conserve’ at ADFF:STIR Mumbai 2025, reflecting and demonstrating the brand’s eco-conscious ethos.