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Dutch Design Week 2025

Back for its 25th edition themed ‘Past. Present. Possible.’

Details

The iconic design event Dutch Design Week (DDW25) presents Past. Present. Possible. from 18-26 October 2025, DDW marks its 25th edition and once again transforms Eindhoven into a living lab for design. More than 2,500 designers, design schools, ministries and leading brands will spread across 120 venues, making DDW one of the world’s most influential design events. No polished finished products, but raw ideas, critical questions, and sensory experiences.

"Experiment is the benchmark for progress"
Miriam van der Lubbe, Creative Head of DDW

“Design is never finished. And that's precisely the point,” Miriam continues. “Past. Present. Possible is more than a theme. It's a call to think in terms of possibilities instead of solutions. To continue making room for experimentation, the unfinished, the not-yet-known. That's where the power of design lies,” says Miriam van der Lubbe, Creative Head of DDW.

From community platform to international platform
DDW remains true to its DNA in this 25th edition: organized from the bottom up, with the belief that design actively contributes to the world of tomorrow. Expect large-scale installations, interactive works, circular prototypes, and thought-provoking concepts.

Eindhoven will once again buzz with inspiration, welcoming around 350,000 visitors from the Netherlands and abroad. Major brands such as retail brand HEMA and energy company Vattenfall are part of the programme. Renowned designers, including Sabine Marcelis, Stefan Diez, Piet Hein Eek and Kiki & Joost, will present their work alongside a new generation of talent from 35 leading European design schools, such as Design Academy Eindhoven, Swedish School of Textiles and the University of Applied Arts Vienna – all featured in Class of 25.

Programme highlights include:
Bridging Minds | Van Abbemuseum
This year, the Van Abbemuseum will showcase 100 works by leading designers and artists, curated by DDW co-founder Miriam van der Lubbe.

Grand Projects | across the city
DDW’s outdoor exhibition of large-scale installations—some reaching ten metres high—will be spread across the city, with contributions from designers such as Pauline van Dongen and Thijs Biersteker.

Signature and Collectible Objects: Forward Furniture | De Caai
A raw factory hall will be transformed into a stage for high-end collectible design. Curator Liv Vaisberg presents an aesthetic exploration of furniture design during DDW25.

Eindhoven once again transforms into an open-air gallery - Discover 11 outdoor installations during Dutch Design Week Eindhoven - spread across prominent locations in the city and are freely accessible to everyone. A selection includes:
Econario by Thijs Biersteker
The Umbra Pavilion by Pauline van Dongen
Factory 5.0 by Aditya Mandlik
City At Sea Level by Bahar Orçun
The Waiting Room by Nanne Brouwer

Step into 2050, in 2025
Dutch Design Week is not a showcase of finished products, it’s a meeting place for questions, doubts and possibilities. A place for ideas in the making. Expect bold projects on themes such as climate, AI experiments and sustainable materials. As Dezeen founder and former DDW ambassador Marcus Fairs once said: “I’ve seen the future in an ugly little town in the south of Holland.” At DDW25, we don’t wait for the future. We design it together.

Participants

Klarenbeek & Dros, Maarten Baas, Jalila Essaïdi, Formafantasma, Hella Jongerius, Marcos Kueh and more
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