In the heart of the town which is the symbol of the most precious white marble in the world, the ninth edition of White Carrara, an event which transforms the old centre of Carrara into a multi-site creative laboratory, will be taking place from June 13 - Septmber 28, 2025. Under the art direction of Domenico Raimondi – thesignlab, the event addresses the theme 'Design Here and Now', celebrating contemporaneity via new works deriving from the combination of project vision and marble working.
A Renewed Paradign
The 2025 edition marks a significant evolution in the conception of the event. While in 2024 attention was concentrated on promoting the historic heritage of Carrara design, this year the horizon opens up towards ex novo creation, inviting internationally famous designers to create works specifically conceived for this unique context. Marble thus becomes not only a raw material, but also a contemporary expressive language, a bridge between the centuries-old legacy of artistic marble working and the frontiers of technological innovation. Most of the projects have been created right here in Carrara, with strict use of the precious local marble.
Masters of Contemporary Design
The group of international participants includes extraordinarily high-level personalities. Karim Rashid, an iconic figure of world design with over 4000 projects completed and 400 international prizes, will personally inaugurate the event on 13 June. Alongside him, Ross Lovegrove brings his pioneering vision which blends aesthetics and technology in revolutionary organic forms, while Jean-Michel Wilmotte contributes with the refined elegance which distinguishes his architecture and design.
The new generations are represented by Kickie Chudikova, a Slovak industrial designer who from New York experiments with integrating traditional craftsmanship and avant-garde technologies; and Victor Gingembre, a Parisian architect and sculptor whose practice explores the borders between architectural space and sculptural form.
Italian Excellence
The national scene is represented by a selection of designers who embody different aspects of contemporary design. Elena Salmistraro concentrates her poetic research on materials and forms, while Giulio Iacchetti, twice the winner of the Compasso d’Oro, translates his industrial experience into new interpretations of marble. Massimo Giacon, an illustrator and designer for Alessi, Gumdesign, an all-round creative entity which continues its collaboration with Antonio Lupi and Emiliana Martinelli, the heir to the historic Martinelli Luce which lights up the old centre of Carrara with its installations, complete the picture of consolidated excellence.
The project includes well-known personalities like Gianfranco Gualtierotti, vicepresident of MudeTo, together with the creative duo formed by Donia Maaoui and Michel Boucquillon. The Tuscan territory is particularly well represented by the sculptors Cynthia Sah and Nicolas Bertoux, who have chosen the region as their operational base, and by the architect Valeria Eva Rossi, who is returning to her Carrara roots.
The Florentine area contributes with the creations of Marta Sansoni, Andrea Ponsi, Claudio Nardi and Marco Pisati, while the architect Guido Bondielli and the sculptor/designers Benvenuto Saba and Nicola Maggi add further to the expressive variety of the event.
The Local Roots
Carrara icreativity is represented by the talents of Natascia Bascherini, Fiammetta V, Antonio Leone, Michele Monfroni, Nadia Sabbioni, as well as by the studios Interni Now, Rima Design, GiPi Soft Arredamenti, the laboratory Vem Carrara and the Galleria Valeria Lattanzi.
The works of the 2015 project “Robotic Creativity”, made by Moreno Ratti, Raffaele Galliotto, Filippo Protasoni, Sylvestre Gauvrit, Michel Boucquillon, Paul Bourieau and Nicolas Bertoux will also be displayed. The result of an experimental exploration of possible solutions for contemporary marble sculpture using the most advanced technologies. One of the first experiences which concentrates on the new techniques for creating marble sculptures, using exclusively robots and 3D modelling programmes.
Visual Arts and Experimentation
The mudaC (Museum of Arts of Carrara) hosts the exhibition "Vincenzo Marsiglia. Stars and Dust", which explores the frontiers of mixed reality and artificial intelligence in contemporary art. On display in the project room is “Gianluca Sgherri. Uninverso”, an installation which deconstructs spatial perceptions via a dynamic, immersive labyrinth.
A significant novelty of the edition is the introduction of the Premio Internazionale White Carrara, a competition open to under-35 designers and professionials who have won recognition for creating elements of urban design in marble. The required approach is a combinaton of innovation and sustainability, with the three winning works destined to become permanent features of the town within May 2026.
Productive Synergies
Each project originates from the virtuous collaboration between creatives and local producers, from the large quarrying firms to the specialised artisanal laboratories. This approach promotes not only the material itself, but the whole ecosystem of skills which makes Carrara unique on the world stone-working scene.
A Choral Project
White Carrara can be seen as a community initiative which involves institutions, companies, craftsmen and citizens in a collective celebration of territorial identity. Promoted by the Municipality of Carrara in collaboration with Internazionale Marmi e Macchine CarraraFiere SpA, with the participation of Fondazione Marmo Onlus, of the North-West Tuscany Chamber of Commerce and the sponsorship of the Tuscan Region and ADI - Associazione per il Disegno Industriale, the event transforms the town centre into a stage where tradition and contemporaneity interact via the universal language of design.
In this union of past and future, artisanal skill and planning vision, White Carrara 2025 offers itself as a moment of reflection and of the relaunching of local identity, celebrating marble not as a relic of the past but as an expressive medium for the creative challenges of the present.
White Carrara 2025 has been organised for the second year running by Domenico Raimondi-thesignlab, a laboratory of creatives and designers who operate in the planning and visual field. Raimondi is an art director and designer who completed his technical studies at the European Institute of Design of Turin. His training includes a Master’s in landscape design directed by the IED Research Centre of Milan, as well as important international planning experiences regarding exhibit design, event planning and communication. He is the founder of the creative laboratory named after him which operates in Lucca and Turin and works in the planning and visual field with particular reference to projects and organisation of residential, commercial, exhibition and museum interior design. He has always worked alongside leading institutions and companies in the creation of layout and communication solutions by means of direct synergies with marketing, visual and brand promotion offices. White Carrara, under his guidance, confirms itself as a systemic project: synergic, open, shared cultural action, able to generate value through design.
In the heart of the town which is the symbol of the most precious white marble in the world, the ninth edition of White Carrara, an event which transforms the old centre of Carrara into a multi-site creative laboratory, will be taking place from June 13 - Septmber 28, 2025. Under the art direction of Domenico Raimondi – thesignlab, the event addresses the theme 'Design Here and Now', celebrating contemporaneity via new works deriving from the combination of project vision and marble working.
A Renewed Paradign
The 2025 edition marks a significant evolution in the conception of the event. While in 2024 attention was concentrated on promoting the historic heritage of Carrara design, this year the horizon opens up towards ex novo creation, inviting internationally famous designers to create works specifically conceived for this unique context. Marble thus becomes not only a raw material, but also a contemporary expressive language, a bridge between the centuries-old legacy of artistic marble working and the frontiers of technological innovation. Most of the projects have been created right here in Carrara, with strict use of the precious local marble.
Masters of Contemporary Design
The group of international participants includes extraordinarily high-level personalities. Karim Rashid, an iconic figure of world design with over 4000 projects completed and 400 international prizes, will personally inaugurate the event on 13 June. Alongside him, Ross Lovegrove brings his pioneering vision which blends aesthetics and technology in revolutionary organic forms, while Jean-Michel Wilmotte contributes with the refined elegance which distinguishes his architecture and design.
The new generations are represented by Kickie Chudikova, a Slovak industrial designer who from New York experiments with integrating traditional craftsmanship and avant-garde technologies; and Victor Gingembre, a Parisian architect and sculptor whose practice explores the borders between architectural space and sculptural form.
Italian Excellence
The national scene is represented by a selection of designers who embody different aspects of contemporary design. Elena Salmistraro concentrates her poetic research on materials and forms, while Giulio Iacchetti, twice the winner of the Compasso d’Oro, translates his industrial experience into new interpretations of marble. Massimo Giacon, an illustrator and designer for Alessi, Gumdesign, an all-round creative entity which continues its collaboration with Antonio Lupi and Emiliana Martinelli, the heir to the historic Martinelli Luce which lights up the old centre of Carrara with its installations, complete the picture of consolidated excellence.
The project includes well-known personalities like Gianfranco Gualtierotti, vicepresident of MudeTo, together with the creative duo formed by Donia Maaoui and Michel Boucquillon. The Tuscan territory is particularly well represented by the sculptors Cynthia Sah and Nicolas Bertoux, who have chosen the region as their operational base, and by the architect Valeria Eva Rossi, who is returning to her Carrara roots.
The Florentine area contributes with the creations of Marta Sansoni, Andrea Ponsi, Claudio Nardi and Marco Pisati, while the architect Guido Bondielli and the sculptor/designers Benvenuto Saba and Nicola Maggi add further to the expressive variety of the event.
The Local Roots
Carrara icreativity is represented by the talents of Natascia Bascherini, Fiammetta V, Antonio Leone, Michele Monfroni, Nadia Sabbioni, as well as by the studios Interni Now, Rima Design, GiPi Soft Arredamenti, the laboratory Vem Carrara and the Galleria Valeria Lattanzi.
The works of the 2015 project “Robotic Creativity”, made by Moreno Ratti, Raffaele Galliotto, Filippo Protasoni, Sylvestre Gauvrit, Michel Boucquillon, Paul Bourieau and Nicolas Bertoux will also be displayed. The result of an experimental exploration of possible solutions for contemporary marble sculpture using the most advanced technologies. One of the first experiences which concentrates on the new techniques for creating marble sculptures, using exclusively robots and 3D modelling programmes.
Visual Arts and Experimentation
The mudaC (Museum of Arts of Carrara) hosts the exhibition "Vincenzo Marsiglia. Stars and Dust", which explores the frontiers of mixed reality and artificial intelligence in contemporary art. On display in the project room is “Gianluca Sgherri. Uninverso”, an installation which deconstructs spatial perceptions via a dynamic, immersive labyrinth.
A significant novelty of the edition is the introduction of the Premio Internazionale White Carrara, a competition open to under-35 designers and professionials who have won recognition for creating elements of urban design in marble. The required approach is a combinaton of innovation and sustainability, with the three winning works destined to become permanent features of the town within May 2026.
Productive Synergies
Each project originates from the virtuous collaboration between creatives and local producers, from the large quarrying firms to the specialised artisanal laboratories. This approach promotes not only the material itself, but the whole ecosystem of skills which makes Carrara unique on the world stone-working scene.
A Choral Project
White Carrara can be seen as a community initiative which involves institutions, companies, craftsmen and citizens in a collective celebration of territorial identity. Promoted by the Municipality of Carrara in collaboration with Internazionale Marmi e Macchine CarraraFiere SpA, with the participation of Fondazione Marmo Onlus, of the North-West Tuscany Chamber of Commerce and the sponsorship of the Tuscan Region and ADI - Associazione per il Disegno Industriale, the event transforms the town centre into a stage where tradition and contemporaneity interact via the universal language of design.
In this union of past and future, artisanal skill and planning vision, White Carrara 2025 offers itself as a moment of reflection and of the relaunching of local identity, celebrating marble not as a relic of the past but as an expressive medium for the creative challenges of the present.
White Carrara 2025 has been organised for the second year running by Domenico Raimondi-thesignlab, a laboratory of creatives and designers who operate in the planning and visual field. Raimondi is an art director and designer who completed his technical studies at the European Institute of Design of Turin. His training includes a Master’s in landscape design directed by the IED Research Centre of Milan, as well as important international planning experiences regarding exhibit design, event planning and communication. He is the founder of the creative laboratory named after him which operates in Lucca and Turin and works in the planning and visual field with particular reference to projects and organisation of residential, commercial, exhibition and museum interior design. He has always worked alongside leading institutions and companies in the creation of layout and communication solutions by means of direct synergies with marketing, visual and brand promotion offices. White Carrara, under his guidance, confirms itself as a systemic project: synergic, open, shared cultural action, able to generate value through design.
In the heart of the town which is the symbol of the most precious white marble in the world, the ninth edition of White Carrara, an event which transforms the old centre of Carrara into a multi-site creative laboratory, will be taking place from June 13 - Septmber 28, 2025. Under the art direction of Domenico Raimondi – thesignlab, the event addresses the theme 'Design Here and Now', celebrating contemporaneity via new works deriving from the combination of project vision and marble working.
A Renewed Paradign
The 2025 edition marks a significant evolution in the conception of the event. While in 2024 attention was concentrated on promoting the historic heritage of Carrara design, this year the horizon opens up towards ex novo creation, inviting internationally famous designers to create works specifically conceived for this unique context. Marble thus becomes not only a raw material, but also a contemporary expressive language, a bridge between the centuries-old legacy of artistic marble working and the frontiers of technological innovation. Most of the projects have been created right here in Carrara, with strict use of the precious local marble.
Masters of Contemporary Design
The group of international participants includes extraordinarily high-level personalities. Karim Rashid, an iconic figure of world design with over 4000 projects completed and 400 international prizes, will personally inaugurate the event on 13 June. Alongside him, Ross Lovegrove brings his pioneering vision which blends aesthetics and technology in revolutionary organic forms, while Jean-Michel Wilmotte contributes with the refined elegance which distinguishes his architecture and design.
The new generations are represented by Kickie Chudikova, a Slovak industrial designer who from New York experiments with integrating traditional craftsmanship and avant-garde technologies; and Victor Gingembre, a Parisian architect and sculptor whose practice explores the borders between architectural space and sculptural form.
Italian Excellence
The national scene is represented by a selection of designers who embody different aspects of contemporary design. Elena Salmistraro concentrates her poetic research on materials and forms, while Giulio Iacchetti, twice the winner of the Compasso d’Oro, translates his industrial experience into new interpretations of marble. Massimo Giacon, an illustrator and designer for Alessi, Gumdesign, an all-round creative entity which continues its collaboration with Antonio Lupi and Emiliana Martinelli, the heir to the historic Martinelli Luce which lights up the old centre of Carrara with its installations, complete the picture of consolidated excellence.
The project includes well-known personalities like Gianfranco Gualtierotti, vicepresident of MudeTo, together with the creative duo formed by Donia Maaoui and Michel Boucquillon. The Tuscan territory is particularly well represented by the sculptors Cynthia Sah and Nicolas Bertoux, who have chosen the region as their operational base, and by the architect Valeria Eva Rossi, who is returning to her Carrara roots.
The Florentine area contributes with the creations of Marta Sansoni, Andrea Ponsi, Claudio Nardi and Marco Pisati, while the architect Guido Bondielli and the sculptor/designers Benvenuto Saba and Nicola Maggi add further to the expressive variety of the event.
The Local Roots
Carrara icreativity is represented by the talents of Natascia Bascherini, Fiammetta V, Antonio Leone, Michele Monfroni, Nadia Sabbioni, as well as by the studios Interni Now, Rima Design, GiPi Soft Arredamenti, the laboratory Vem Carrara and the Galleria Valeria Lattanzi.
The works of the 2015 project “Robotic Creativity”, made by Moreno Ratti, Raffaele Galliotto, Filippo Protasoni, Sylvestre Gauvrit, Michel Boucquillon, Paul Bourieau and Nicolas Bertoux will also be displayed. The result of an experimental exploration of possible solutions for contemporary marble sculpture using the most advanced technologies. One of the first experiences which concentrates on the new techniques for creating marble sculptures, using exclusively robots and 3D modelling programmes.
Visual Arts and Experimentation
The mudaC (Museum of Arts of Carrara) hosts the exhibition "Vincenzo Marsiglia. Stars and Dust", which explores the frontiers of mixed reality and artificial intelligence in contemporary art. On display in the project room is “Gianluca Sgherri. Uninverso”, an installation which deconstructs spatial perceptions via a dynamic, immersive labyrinth.
A significant novelty of the edition is the introduction of the Premio Internazionale White Carrara, a competition open to under-35 designers and professionials who have won recognition for creating elements of urban design in marble. The required approach is a combinaton of innovation and sustainability, with the three winning works destined to become permanent features of the town within May 2026.
Productive Synergies
Each project originates from the virtuous collaboration between creatives and local producers, from the large quarrying firms to the specialised artisanal laboratories. This approach promotes not only the material itself, but the whole ecosystem of skills which makes Carrara unique on the world stone-working scene.
A Choral Project
White Carrara can be seen as a community initiative which involves institutions, companies, craftsmen and citizens in a collective celebration of territorial identity. Promoted by the Municipality of Carrara in collaboration with Internazionale Marmi e Macchine CarraraFiere SpA, with the participation of Fondazione Marmo Onlus, of the North-West Tuscany Chamber of Commerce and the sponsorship of the Tuscan Region and ADI - Associazione per il Disegno Industriale, the event transforms the town centre into a stage where tradition and contemporaneity interact via the universal language of design.
In this union of past and future, artisanal skill and planning vision, White Carrara 2025 offers itself as a moment of reflection and of the relaunching of local identity, celebrating marble not as a relic of the past but as an expressive medium for the creative challenges of the present.
White Carrara 2025 has been organised for the second year running by Domenico Raimondi-thesignlab, a laboratory of creatives and designers who operate in the planning and visual field. Raimondi is an art director and designer who completed his technical studies at the European Institute of Design of Turin. His training includes a Master’s in landscape design directed by the IED Research Centre of Milan, as well as important international planning experiences regarding exhibit design, event planning and communication. He is the founder of the creative laboratory named after him which operates in Lucca and Turin and works in the planning and visual field with particular reference to projects and organisation of residential, commercial, exhibition and museum interior design. He has always worked alongside leading institutions and companies in the creation of layout and communication solutions by means of direct synergies with marketing, visual and brand promotion offices. White Carrara, under his guidance, confirms itself as a systemic project: synergic, open, shared cultural action, able to generate value through design.