Asian Paints' Soft Décor Collection 2023 aces the minimalist luxury aesthetic
by Jincy IypeMay 25, 2023
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by Armani/CasaPublished on : Jan 19, 2023
Armani/Casa launches a collection of nine new wallcoverings, each with its own character. The Refined Structures 3 collection takes inspiration from the vast universe of Armani/Casa design. The vinyl support – the leitmotif of the collection, as per the previous Refined Structures collections – is used strategically to recreate a three-dimensional texture and rich material effects, thanks to specifically conceived production techniques, ranging from fashion to nature. Typical irregularities of shantung silk and the defining pattern of moiré finishes recall the world of precious yarns and fabrics; plant elements, such as bamboo and ginkgo leaves, are a tribute to the charm of the Far East; trompe-l’oeil and boiserie effects remind the aesthetic of antique wallcoverings, reinterpreted in a contemporary way; intertwined motifs celebrate craftsmanship and traditional handwork.
A novelty introduced by the Refined Structures 3 collection is the format, which offers for the first time a standard width of one meter.
Macro-scaled ginkgo leaves characterise this wallcovering, named after the millenary city of Dali in China. The leaves look like they were drawn with subtle lines on the three-dimensional background, marked by a shantung silk effect with its typical knots and irregularities. The timeless beauty of ginkgo trees - symbols of endurance and regeneration - recalls the Armani values and the taste for oriental influences.
The moiré technique is used to modify the surface of fabrics, changing the reflection of light on their fibres: the result can be compared to wood veins or a watered appearance. The moiré effect – already present within Giorgio Armani fashion and Armani/Casa upholstery fabrics – finds with Notting Hill a new declination on wallcovering, thanks to an engraving process on vinyl.
The dense network of streets and alleys of the old Brooklyn inspired the design of this wallcovering, whose three-dimensional texture simulates a regular straw weave. The eclecticism of this borough is reflected in the colour palette, comprising neutral tones as well as bold accents of red, green and blue.
Shinjuku is an eclectic district of Tokyo, characterised by a vibrant and variegated lifestyle. This wallcovering uses the same texture of Ginza from the Refined Structures 2 collection, recalling Japanese tatami carpets to obtain support suitable for the wall decoration. Presented in many colour variations with a matt finish.
The architectural and naturalistic heritage of the city of Nikko gave the inspiration for this wallcovering: the oniric atmospheres of the landscape - with ancient temples, gardens and water springs – is a celebration of the history and beauty of Japan. The wallcovering is marked by the wide design of bamboo canes depicted as essential sketches on canvas. Nikko also offers plain variants, featuring the same textures and colours as the bamboo-designed options.
The charm of Paris echoes in the Vendôme wallcovering, a series of panels creating a boiserie effect. The landscape framed by geometric profiles depicts the trompe-l’oeil of a forest of deciduous trees: this design replicates the one featured on the Iolanta wallcovering, part of the Armani/Casa Precious Fibres 2 collection.
The neighbourhood of Soho in New York is known for its glamorous clubs, art galleries, boutiques and antique shops: this luxurious vocation is a tribute to the wallcovering with the same name, where the protagonist is the three-dimensional texture of shantung silk, one of the most precious fabrics defined by typical knots and irregularities.
This variant of the Soho wallcovering is enriched by the addition of horizontal, tone-on-tone, slightly irregular stripes repeating every 21 cm. This unexpected detail interrupts the continuity of the texture in the background, adding a touch of movement and further refinement.
The new collection of intricate vinyl fabrics showcases various hues and variants in craftsmanship, taking inspiration from different lifestyles—the subtle thrust to imitate and bring these impressions to life in an interior space. All items of Armani/Casa Exclusive Wallcoverings Collection - Refined Structures 3 are available in 100 cm x10,05 mt rolls; with the exception of the Vendôme design, which comes in 298 cm x 300 cm murals, repeatable if put side by side. The collection is produced in vinyl on non-woven fabric.
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make your fridays matter
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